Wondering if a social media presence will be beneficial for your brand? The short answer is, "absolutely." Social networking sites play a...

Do small businesses need a website? You may ask yourself this as you work on your small business. Is the expense of a website worth it?...

With the start of the new year and many economic changes looming, the word "recession" has been hovering in the media. There are steps...

With so many big companies and corporations, it's easy to forget about the little guys. You may even ask yourself "are Small Business...

New year, new business ideas! If you are thinking of adding to your income with a side-business or ready to take the next steps in your...

Over the last two years, budgets have gotten tighter. Small business owners know how important every dollar spent is, and how expensive...

There is more to marketing than just promoting products or services. Marketing is a comprehensive way to introduce your company, engage...

Strong marketing is the number one tool for business growth for small businesses. What exactly does marketing do? The short answer: A...

Marketing is so integral to business growth and success, but what happens when your marketing fails? We've all seen snafus made by big...

Thinking about your marketing strategy can be overwhelming. It doesn't have to be, though! By focusing on a marketing mix, you'll be able...

You might use the words "marketing" and "advertising" interchangeably, but they are not the same! Knowing the difference between the two...

We're six weeks away from the new year and you'd better believe it's not just resolutions we're making. We're making our marketing plans...

There are so many options when it comes to tech these days, and you may be tempted to film on your smartphone. However, if you're serious...

Whether you're a solopreneur who wants to make their own video content for digital marketing, or you want to start a YouTube channel,...

If you're anything of a film buff, you may remember when the movie Tangerine came out in 2015—and that it was filmed entirely on an...

Most of us have cameras with us all the time thanks to our smart phones. It takes more than just a camera to make a video, let alone a...

We've all seen what video editing can do—just think of movies on the big screen! But, you may not have realized how important video...

Are you ready to incorporate video marketing into your business strategy? You don't have to have a degree in marketing or even film to...

Every small business can benefit from using video to promote their business—but how? By setting up a strategy to plan video content that...

We’ve talked about what is video marketing and why video marketing is so useful for your small business marketing goals. Now we want to...